Disneyland Main Street Magic Shop Reopens

The Disneyland Main Street Magic Shop, run by Houdini's Magic Shop, is now open for business. On initial look, the shop looks a lot like it did before the Houdini's make over with a similar layout as well as product boards and demo counters. The shop opened for business on October 28.

While the shop is filled with the typical tourist-oriented magic tricks that one would expect, I was pleased to see lots of beginning and intermediate magic books, many of them classic titles, which shows that the shop is equipped to fill the needs of those who are serious about learning magic. Overall, the shop is filled with more books and magic tricks than at any other time that I've seen in the past ten years.

When I arrived at the shop, I met none other than Geno Munari, President of Houdini's Magic Shop. I found him to be an enthusiastic cheerleader for magic.

I know that many of you are less than enthusiastic about the Houdini's taking over the beloved Disneyland Magic Shop. But without Houdini's, there would likely be no Main Street magic shop today. And after seeing the shop for myself and watching the courteous demonstrators, I came away with a positive feeling.

I have encountered overzealous salespeople at Las Vegas Houdini's shops, but felt that the new Main Street shop provided a positive magic experience to its visitors. I'm hoping that the Houdini's-branded shop can inspire kids to seriously study magic as the old one did.

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