NYC Magician Shares Psychological Tricks

Steve Cohen, the host of a weekly sold-out Chamber Magic show at The Waldorf-Astoria hotel is the subject of this article. Cohen authored a book on psychological secrets, "Win the Crowd: Unlock the Secrets of Influence, Charisma, and Showmanship," which was published in 2005 by HarperCollins Publishers Inc. and released in paperback in summer 2006.

"Business people say it has increased their confidence when they're giving presentations and even when they're trying to pitch one person on something," Cohen says in the article. "Being a magician is kind of like being a manipulator, but not with the negative connotation that the word 'manipulation' or 'manipulate' implies...I'm not trying to bilk anyone out of their money, convince them of a new belief system, create a cult."

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